2021 SPRING ESCENTIALS – let flowers bloom!

Henri Matisse once said that there were flowers everywhere for those who wanted to see them. There’s profound wisdom in these words encouraging us to seek and find beauty, joy and meaning in the world we live in — especially when times get rough. The quote resonated profoundly with us while we were preparing our 2021 SPRING ESCENTIALS.

So we asked photographer Armin Zogbaum and creative director Anna Nizio to take it from there and create a series of  floral perfume still lifes to celebrate the beauty of spring and, of course, perfume. Because after all, isn’t perfume the zest of life destilled from nature?

Fot their second photo shoot for Scentury the two decided to entirely rely on set design, lighting and analog effects — no postproduction, no digital effects, just a little cleaning up with the help of retoucher Olivier Yoshitomi. Everything you see has been created in the camera. The results are absolutely stunning and celebrate flowers and perfume in a sensual aesthetic that can be traced back to the pre-digital era of still life photography, or possibly even further back to the iconic flower cut outs by Henri Matisse. Enjoy life, celebrate spring!


PHOTOGRAPHY: Armin Zogbaum, @arminzogbaum

CREATIVE DIRECTION: Anna Nizio, @anna_nizio

RETOUCHING: Olivier Yoshitomi, @verticis360


Say it with flowers.

6 inspiring scents to celebrate spring.



01. Francesca dell’Orio: S’il Vous Play

perfume editorial francesca dell oro

A flower blossoms for its own joy.

—Oscar Wilde


PERFUMER: unknown
YEAR: 2020



02. GUCCI: Bloom Profumo Di Fiori

gucci bloom perfume editorial

I must have flowers, always, and always.

—Claude Monet


PERFUMER: Alberto Morillas
YEAR: 2020



03. Louis Vuitton: California Dream

Louis Vuitton fragrances editorial

The earth laughs in flowers.

—Ralph Waldo Emerson


PERFUMER: Jacques Cavalier
YEAR: 2020



04. Narciso Rodriguez: Narciso

narciso by narciso Rodriguez perfume

There are always flowers for those who want to see them.

—Henri Matisse


– Narciso Eau de Parfum Poudrée: Aurelien Guichard
– Narciso Eau de Parfum Ambrée: Aurelien Guichard
– Narciso Rouge Eau de Toilette: Nadège Le Garlantezec, Sonia Constant
YEAR: 2016, 2020, 2019



05. Gritti: Arancia Ambrata

arancia ambrate perfume

Be honest, be nice, be a flower not a weed.

—Aaron Neville


PERFUMER: Luca Gritti
YEAR: 2017



06. Memoize: Rose Luxuria

rose luxuria scent by memoize London

Flowers don’t tell; they show.

—Stephanie Skeem


PERFUMER: unknown
YEAR: 2019



If you enjoyed this post you might also like this editorial by the same photographer.


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